Yahoo Plus
Yahoo Plus is a membership platform that offers upgrades and services from existing products: Yahoo Mail, Yahoo Finance, Yahoo Protect, and Yahoo Sports.
Key Contributions:
Serving in a UX advisory role in close collaboration with the Product Lead, influencing requirements, especially on landing pages and checkout, during the project's ambiguous start.
Establishing a design workflow, distilling PM’s requirements into design tasks for the team, and proactively helping with design timelines.
Developed ready-to-use wireframes utilized as springboards for designers. Initiated and maintained a shared sketch library to facilitate consistency among designers and engineers.
Cultivated open communication with engineering teams during the design phase, allowing swift iterations and reinforcing consistency across the development templates for all properties.
Innovated existing and new checkout functionalities: Designed and created reusable design components for landing pages, checkout processes, plus additional channels